Clay Palmetto Group, proudly powered by Keller Williams Realty, is a veteran-owned real estate team led by CEO Joaquin Clay, a retired U.S. Army Special Operations NCO who specialized in Psychological Warfare. With a distinguished military background, including contracting as a Special Operator for various government organizations, Joaquin brings discipline, integrity, and leadership to the real estate industry. Boasting 10 years of experience in real estate sales, he is ranked among the top 1% of Realtors in South Carolina, delivering exceptional results for clients through expertise and dedication.

Guided by his Christian faith, Joaquin is currently pursuing a Doctor of Ministry degree, infusing Christian values into the core of Clay Palmetto Group. The team shares a unified vision to serve both clients and the community, committing to donate up to 51% of all net proceeds to vetted Christian organizations that advance the growth of the Lord’s kingdom.

One of the team’s key initiatives is partnering with nonprofit organizations to establish a Christian nonprofit summer school. This program is designed to equip children with essential life skills often absent from traditional education, including financial literacy, business development, entrepreneurship, and more.

“At Clay Palmetto Group, we are dedicated to more than just buying and selling homes; we strive to create a brighter future through faith, service, and meaningful community impact for all our clients, whether they are seeking their dream home or transitioning from their current one.”

- Joaquin Clay, 2025